A Branded Episodic Adventure Series
Adventure and food have always been interconnected. In Huckberry’s first episodic series, host Josh Rosen takes us on local missions beyond the city limits to source foods unique to that region. Each episode ends back in the city with a feast featuring all the foods foraged throughout the adventures!
EP.6 - ALASKA | DIRT
"You should never go to Alaska as a young man because you'll never be satisfied with any other place as long as you live. And there's a lot of truth to that.” — John Muir
Hop in the float plane—a new episode of DIRT just dropped. Host Josh Rosen makes his way back to Alaska, “the land of air, sea, and sky,” for the first time since a family trip in ’93. All feast, no sleep is the name of the game as Josh makes the most of Alaska’s abundant and legendary daylight alongside local guides, fishermen, and even a couple grizzlies. There’ll be plenty of time to hibernate in winter. But for now—join us—there are halibut to filet, rainforest ’shrooms to forage, and mountainside meals to cook up.
Co-Directed, Shot and Edited by WRKSHRT
Photography by WRKSHRT
EP.5 - Ireland | DIRT
For DIRT’s first trip across the pond, host Josh Rosen dove head first into Ireland. From long-held traditions to the modern-day artisanal movement, he unearthed the multicultural goldmine between the highlands and the Wild Atlantic Way—with stops for surfing, a seaweed bath, and a couple holes of golf spectated by free-range goats, of course. Foraged cocktails? Fresh crabs from Galway Bay? It’s all on the table in this episode rooted in community, homegrown ingredients, and the damn good people who bring it all together.
Co-Directed, Shot and Edited by WRKSHRT
Photography by WRKSHRT
EP.4 - New york city | DIRT
New. York. City. That’s where our host Josh Rosen kicks off his journey in Episode 4—and where he lived for 16 years and started up the surf-centric apparel brand, Saturdays NYC. Back in his old stomping grounds, Josh first meets up with the award-winning chef and Mumbai native, Chintan Pandya, currently blowing up the New York food scene with his unapologetic and authentic Indian cuisine (pro tip: try the goat brains). Next, Josh travels through the boroughs, heads upstate, and along the coast to source local ingredients—from sake brewers and pig farmers to catching fresh lobster just 100 miles from Wall Street. As always the adventure will end with a feast, right back in Chintan’s kitchen.
Co-Directed, Shot and Edited by WRKSHRT
Photography by WRKSHRT
EP.3 - The North | DIRT
In Episode 3, Josh starts off in the Twin Cities where he meets up with Yia Vang, an award-winning Hmong chef and restaurant owner, bringing his family’s traditions and flavors to the American Midwest. As Josh heads up north to Duluth and the boundary waters, he’ll meet plenty of farmers and foragers—harvesting mushrooms, wild rice, and catching a few fish (and waves) along the way. It all wraps up with an epic feast hosted by Yia back in the cities.
Co-Directed, Shot and Edited by WRKSHRT
EP.2 - NEW ORLEANS | DIRT
In DIRT Episode II, New Orleans, Josh links up with Mason Hereford (owner of award-winning sandwich shop Turkey and the Wolf) and then hits the road for some epic hog hunting, swamp fishing, crawfish and oyster harvesting, and exploring Louisiana’s only water buffalo dairy farm. It all culminates in one incredible feast featuring unique regional dishes prepared by Mason with the help of some local friends.
Co-Directed, Shot and Edited by WRKSHRT
EP.1 - SEATTLE | DIRT
Foraging for mushrooms, diving for oysters, harvesting wild honey, and beyond—adventure and food have always been interconnected. In Huckberry’s inaugural episodic series, DIRT, host Josh Rosen guides us on missions beyond the city limits to source food and ingredients unique to their region. With the help of some truly inspiring local experts, Josh and the team will cook up a meal with nearby chefs that not only speaks to the region’s unique landscape but the surrounding community.
Co-Directed, Shot and Edited by WRKSHRT
72 Hours in Jackson Hole
Ride along with the adventurous filmmakers at WRKSHRT for a jam-packed local tour of Jackson Hole, WY during the summer solstice. Through three non-stop days of filming mountain biking, cliff diving, a trip to the rodeo, and plenty of stops for sloshies, they wore one shirt: The Proof 72-Hour Merino Tee.
The team at Proof created a performance tee that can be worn for 72 hours straight without showing any signs of wear—or, you know, odor. To back up that claim, we’ve packed one tee, and one tee only, on demanding excursions around the world—from Iceland and the Swiss Alps, to Mexico City. How did it do in Jackson, WY, and the Grand Tetons? Spoiler alert: it passed with flying colors yet again.
Directed, Shot and Edited by WRKSHRT